Monday Night, I’m moderating a panel discussion on Social Media which brings together several important digital agencies that are creating innovative content for owned brand media and redefining consumer engagement for brand content.
Brands and agencies are moving at the speed of light to create relevant content for social media. We wanted to look behind the vision of some of the most influential agencies and discuss how they’re working today, and what their vision is for tomorrow. I’ll be reporting with more information afterwards and video will be posted online. The conversations I’ve had to date with the panelists has been remarkable! I’m looking forward to a terrific discussion!
The Round Table Creative Media Group (CMG)
PRESENTS THE CREATIVE MINDS SALON:
THE EVOLUTION OF SOCIAL MEDIA
AN EVENING OF INSPIRATIONAL DISCUSSION
ABOUT THE LATEST INDUSTRY TRENDS
& CREATIVE CAMPAIGNS
MONDAY, OCT 18TH
Soho House NYC
Monday October 18th, 2010
7:00pm – 10:00pm, discussion starts at 8:00pm
Panelists:
Moderated By
Glenn Johnson, VP & Social Media Strategist, Evins Communications
Evins Communications is the first agency to be awarded the American Academy of Hospitality Sciences International Star Diamond Award for excellence in branding, marketing and public relations in luxury travel, hospitality and related industries. www.evins.com
With brands realizing that social media can no longer be ignored, they have become storytellers on a myriad of platforms addressing a multitude of users including 160 million on Twitter, 500 million on Facebook, and 360 million on Zynga - how are creatives using social media, what channels do they use, how do they create viral programs and appeal to an online audiences? We'll discuss what technologies and applications are necessary and useful from the creative industry’s leading agencies and organizations who have defined brand story-telling and redefined marketing success as they discuss the state of social media today, and preview tomorrow’s trends.
In addition to the panel, special guest experts will be on hand and engaged with the panel discussion to share their insights with the audience. These experts will include Louise Evins, Chief Operating Officer for Evins Communications, Ken Weeks, Account Executive forMarketWire and Sysomos social media monitoring service, Jared Eng founder and Editor of JustJared.com, Matt Rowean, Chief Creative Officer for RJW Collective, Mariam Asmar, Manager Social Media/Promotions, Time Warner Cable, Melina Manasse, Vice President of Artist Relations for Talenthouse.com and Matt Milner, VP of Digital and Social Media for Hearst Publishing.
According Blu Ellis, to the President of the group, "This event features a unique opportunity to hear from a diverse panel of top industry creative's from leading agencies and companies who have redefined marketing success using social media." www.theroundtablecmg.com


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